Effective Date: July 6, 2024
Business Name: Ultrasound Key Options and Software
Website: Ultrasound Key Options and Software
Contact Email: support@ultrasoundkey.com

At Ultrasound Key Options and Software, we respect and prioritize your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR).

1. Data Controller

The data controller responsible for the processing of your personal data is:

2. Data We Collect

We may collect and process the following personal data:

  • Contact Information: Name, email address, phone number (if provided voluntarily).
  • Transaction Information: Billing and payment information for purchases.
  • Technical Information: IP addresses, browser types, device types, and other usage data automatically collected through cookies and analytics.
  • Communications: Any data you provide in your communication with us (e.g., email inquiries, customer support requests).

3. Purpose of Data Collection

We collect and process your data for the following purposes:

  • To process orders and payments for ultrasound key options and software.
  • To provide customer support and respond to inquiries.
  • To improve our website and services through analytics and user feedback.
  • To comply with legal obligations (e.g., tax and accounting regulations).

In accordance with GDPR, we process your data under the following legal bases:

  • Performance of a contract: To fulfill our contractual obligations when you purchase products from us.
  • Consent: For marketing communications and non-essential cookies, we will ask for your explicit consent.
  • Legal obligation: To comply with regulatory requirements such as tax laws.
  • Legitimate interest: To improve our services and provide a personalized experience.

5. Sharing of Data

We do not sell or rent your personal data to third parties. However, we may share your information with:

  • Service Providers: Payment processors, IT services, and other third-party providers necessary to operate our business.
  • Legal Authorities: When required by law, such as in response to a legal process or governmental request.

6. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including:

  • For transactional data: retained for a period of 7 years to comply with tax and accounting laws.
  • For contact and inquiry data: retained until the inquiry is resolved or you request deletion.

7. Your Rights Under GDPR

Under the GDPR, you have the following rights:

  • Right to Access: You can request access to the personal data we hold about you.
  • Right to Rectification: You have the right to correct any inaccuracies in your data.
  • Right to Erasure: You may request the deletion of your personal data where applicable.
  • Right to Restrict Processing: You can request that we limit the use of your personal data in certain circumstances.
  • Right to Data Portability: You have the right to receive your data in a structured, commonly used format.
  • Right to Object: You can object to the processing of your data for direct marketing purposes.

To exercise any of these rights, please contact us at support@ultrasoundkey.com.

8. Data Security

We implement appropriate technical and organizational measures to protect your data from unauthorized access, alteration, or disclosure. These include encryption, secure servers, and regular security audits.

9. Cookies

Our website uses cookies to enhance the user experience. Cookies are small text files stored on your device that help us analyze website traffic and improve site functionality.

  • Essential Cookies: Necessary for the website to function.
  • Analytics Cookies: Used to gather data on website usage. These are non-essential and will only be used with your consent.

You can manage your cookie preferences through your browser settings.

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites, and we encourage you to review their privacy policies before providing any personal data.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements or our data processing practices. Any changes will be posted on this page, and the effective date will be updated accordingly.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or the way we handle your personal data, please contact us at:

Ultrasound Key Options and Software
Email: support@ultrasoundkey.com

By using our website, you acknowledge that you have read and understood this Privacy Policy.

Privacy Policy
Privacy Policy